OOH Advertising

Out of Home Advertising is the most sought-after media by brands since ages. Either they are called Hoardings or Bill Boards, almost all brand managers plans the best spot possible, while launching the product.

 

Audvik solutions is one of the best OOH agencies in Hyderabad, by being connected to many prominent hoardings, uni- poles, foot over bridges, railway advertising, bus Branding, auto advertising etc.

 

We at Audvik Solutions, the leading OOH agency in Hyderabad, helps brands in reaching target customers using the best outdoor mediums.

 

Our specialty is to suggest clients the best ROI driven out door spots in Hyderabad and more than 80 cities across India and give brands the perfect visibility that they deserve.

 

The latest trend on OOH space is DOOH which is Digital OOH. We have access to more than 10,000 LED screens in 2500 Gated communities across 10 cities. With one click, we can telecast our ad in these screens with best possible costing.

Audvik Solutions, a premier OOH advertising agency, specializes in delivering comprehensive and impactful Out of Home advertising services, including strategically placed hoardings in bus shelters, central medians, and at bus, railway, and metro stations. Our services extend to permanent rural hoardings, uni-poles, dynamic bus Branding, as well as cab and auto Branding. Additionally, we offer unique advertising solutions like tri-cycle promotions, look walkers, and digital wall paintings, ensuring your brand achieves maximum visibility and engagement across diverse urban and rural landscapes.

Freqently Asked Quentions

What is DOOH vs OOH advertising?

DOOH stands for “Digital Out of Home” advertising, which involves using digital screens like billboards, digital signage, or screens in public spaces for advertising purposes. On the other hand, OOH, or “Out of Home” advertising, encompasses all forms of advertising that reach consumers while they’re outside their homes, including traditional billboards, posters, and transit ads.

 

DOOH adds a dynamic and interactive element to OOH advertising by leveraging digital technology.

 

Sure, here are four more differences between DOOH and OOH advertising:

 

  1. Dynamic Content: DOOH allows for dynamic and interactive content that can change based on factors like time of day, weather, or audience demographics, whereas OOH typically features static content.
  2. Real-Time Updates: With DOOH, you can update content in real-time, enabling advertisers to quickly respond to changing circumstances or events, whereas updating content in OOH usually requires manual intervention and can take longer.
  3. Engagement Opportunities: DOOH can offer interactive features like touchscreens or mobile integrations, providing more engagement opportunities for viewers compared to the passive nature of traditional OOH advertising.
  4. Measurement and Analytics: DOOH often offers better measurement and analytics capabilities, allowing advertisers to track metrics like impressions, engagement, and conversions more accurately compared to the somewhat limited metrics available for traditional OOH campaigns.

What is the OOH strategy?

The Out of Home (OOH) strategy is all about getting your message out there in the physical world where people are, like on billboards, transit stops, or even on the sides of buses. It’s about finding the right locations and times to catch people’s attention, making sure your message is clear and memorable, and ultimately driving them to take action, whether that’s visiting your store, attending an event, or checking out your website. It’s like putting up big, bold signs that say, “Hey, look at us!” to attract potential customers.

What is an example of a digital OOH?

An example of digital out-of-home (OOH) advertising is a digital billboard you see on the side of a highway that changes its display to show different ads throughout the day.

Is OOH paid media?

Yes, OOH (Out of Home) advertising is typically considered paid media. It involves paying for space on billboards, transit stations, buses, or other physical locations to display your advertisements. Essentially, you’re renting out space in the real world to showcase your brand or message to a wide audience.